Please find below some of the most popular articles I've written on Guide To Advertising.

The following data show revenue generating partners most commonly mentioned in Flippa auctions. This data is from approximately 76,000 auctions representing over 58,000 domains – note that in many cases more than one advertiser is mentioned per site. This is a broad section of revenue generation strategies, from CPC, CPA, affiliate sales, link sales, etc. [...] Read More...

A/B testing gets a lot of attention on Hacker News, inbound.org, and other forums, and appeals to me as a data analysis exercise. As a software engineer with a practical bent, I like the concept of data analysis techniques which produce useful results while treating a system as a black box. This stands in contrast [...] Read More...